How to Reopen Your Small Business Amid the Pandemic

June 25, 2021 by Edwin Gerace

Your Small Business Amid the Pandemic

Weathering the pandemic hasn’t been easy for anyone, especially those who operate small, local businesses. The pandemic forced the shutdown of small retail stores, nonessential services, and other businesses across the country, and owners are still trying to get back on their feet. So are you finally ready to reopen? Here are some tips and resources to help you prepare for a strong comeback! 

But before that, make sure to reach out to Edwin of Giraffe Marketing to get a huge leg up over your competition! 803-609-7653

Protect Your Financial Health

Small businesses everywhere are struggling with the financial impact of the pandemic. If funds are tight right now, make sure you prioritize financial planning before reopening.

• Consider working with a financial advisor for guidance and advice regarding your current financial position.
• Incorporate your business in SC to shield your personal assets from lawsuits and overdue business debts.
• Look for ways to cut business costs as you get back up and running.

Is Your Business Ready to Reopen?

Your business may be ready to open to the public if your regional laws allow it and you have taken steps to protect everyone from illness.

• Check the mandatory closures and stay-at-home orders issued for your region before opening.
• Create a plan to protect your customers and staff from getting sick or spreading the virus.
• Consider adapting your products or services to better align with changing consumer behavior under the pandemic.
• If you run a restaurant, reconfigure your floor plan to allow for social distancing.

Your customers need to know that their health and safety are your top priority, so be sure to communicate what you’re doing to protect everyone.

• Let Giraffe Marketing produce engaging content to stay connected with your customers through social media and your website during business shutdowns.
• Anticipate the changing needs of your customers by paying attention to feedback.
• Get involved in local initiatives and find ways to be more active in your community.

Build Trust With Customers

No small business owner was prepared for the pandemic. If you’re struggling to make ends meet right now, you’re not alone. Thankfully, many businesses are finally able to reopen and welcome customers back, even if things aren’t quite business as usual. Keep looking to the future and you will get through this!